The
world economic downturn leading up to World War II led to
consolidation in the fragmented automobile manufacturing market,
while in the Postwar period, renewed economic growth, television
advertising, and a expanding road system accelerated sales
for automobile producers in many industrialized countries.
Design, service, and speed became trademarks of the successful
companies, as evidence by the every growing range of car models
and the increasing popularity of NASCAR racing in the United
States.
However, as the industry matured, manufacturers had to reach
an accommodation with labor unions, increasing government
controls, and consumer expectations for annual changes in
product design. |
